Quick Answer
This hub collects MomYouNeedThis's research reports in one place: childcare costs ranked by state, the reading-aloud drop-off as kids grow, and the Mom Search Index of what moms look for online. Each report states its data, the year it covers, its method and its sources on the page — start with the finding you need below.
📊 Explore The Research Reports
Three reports, three questions moms ask with real money, time and habits on the line. Pick the one you need.
Childcare Costs by State
Two children in a child care center costs more than a year of housing in 38 of 46 reporting states. See what care costs where you live — and how your state ranks.
Read The Report →Reading Aloud Statistics
51% of kids ages 0–5 are read to 5–7 days a week. By ages 9–11, it's 16%. Inside: when the drop-off happens, and why so many kids wish it hadn't.
Read The Report →The Mom Search Index
Drawing is searched about 3× as much as coloring — and Halloween coloring searches spike 187× from January to October. See what moms search for, season by season.
Read The Report →🔎 How We Research
A statistic is only worth sharing if you can see where it came from. That is the standard every report in this hub is built to — whether the numbers come from public datasets and published research or from search data we measured ourselves.
- Data and year, stated: every report names the data behind it and the year that data covers.
- Method, on the page: how the figures were gathered and calculated is explained in the report itself, not hidden.
- Sources you can check: each report lists its sources, so you can go back to the original numbers.
- Refreshed, not frozen: figures are updated as new editions of the underlying data publish.
If we cannot verify a number, we do not publish it. And when two sources disagree, the report says so instead of quietly picking the bigger figure.
❓ Frequently Asked Questions
What is the Parenting Statistics hub?
It is the home of MomYouNeedThis's research reports — data-led pages on childcare costs, reading aloud and what moms search for. Each report is built from named public data or from search data we measured ourselves.
Where does the data in these reports come from?
Every report states its data, the year the data covers, its method and its sources on the page, so you can see exactly where each number came from before you use it.
How often are the reports updated?
Figures are refreshed as new editions of the underlying data publish. Each report shows the year its data covers, so you can always see how current the numbers are.
Can I cite or share these statistics?
Yes — that is what they are here for. Please link back to the report page you used, so your readers can see the full data, method and sources behind the number.